Life is a Blend

Life is a Blend

"Chivas was a fantastic project where we could really explore some darker sounds and textures to take the viewer on a journey through the film"

Will Baker - Composer
For this latest Chivas Regal advert we needed to not only reflect the blend of flavours that go into their whisky, but also, as a worldwide campaign, the blend of cultures and countries the film would be seen in. To achieve this we took flavours from hip hop, trap, and dubstep and mixed them with more natural tribal and world sounds and created a track that brings a wider context to the film.

The campaign has been amazingly successful, originally online only it's now been commissioned for TV in a number of countries.

Life is a Blend

Agency  ///  McCann London

Production Company  ///  Craft WW

Composers  ///  Will Baker & Luis Isserman

Artist Management  ///  Giles Stanley

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